West End’s Da’Burger will attempt to break the Guiness World Record for the largest Connect 4 tournament to launch their partnership with Orange Sky Australia on Saturday 9 February.

Having experienced homelessness himself and previously been involved with Orange Sky in the past, it is no surprise DA’Burger founder James D’Ath chose Orange Sky as the designated charity for his third burger store located at 56 Boundary Street, West End.

But why Connect 4? “Orange Sky positively connects communities and connect 4 has always been a huge part of our DA’Burger stores since opening our first venue over five years ago in New Farm,” said James. “We live in such a digital world and I just wanted to do something fun that brings people together and ‘connects’ them.”

Although it would be great to break the record, James says “the real value is that 100 per cent of proceeds raised on the day will go directly towards Orange Sky who provide a platform for everyday Australians to connect through a regular laundry and shower service and create a safe, positive and supportive environment for those that are too often ignored or who feel disconnected from the community”.

As well as holding the fundraising event, DA’Burger West End will be donating burgers, ongoing every week to one of the Orange Sky sites. Alongside the tournament there will be raffles, auctions, and mouth-watering Australian-style burgers that James and his wife Wendy are famous for. Not only that the overall winner of the competition will win free DA’Burger for one year.

Individuals who would like to be part of the record attempt can register in-store or online. There will be a gold coin donation upon entry on the day and the fun begins at 10am.

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